Media-Soft Inc. provides “Pharmacentric Solutions” to the life-science industry in the Customer Relationship Managament (CRM) and Closed Loop Marketing ( CLM) e-Detailing segment for more then 20 years. Our mission is to deliver flexibly, innovative and cost-efficiency solutions to our customers worldwide. Founded in 1996, Media-Soft is established in more than 50 countries and improves sales force effectiveness for more than 110 pharmaceuticals worldwide through our CRM/CLM solutions. Our customers are some of leading pharmaceutical companies, like Alfa Wassermann, Astra Zeneca, Aurobindo, Alkaloid, Bayer Pharma, Berlin-Chemie, Biocodex, GlaxoSmithKline, Grunenthal, EGIS, L’Oreal, Krka, Merck Serono, Nycomed, Pfizer, PharmaS, Roche, Sandoz, Stada and many others.