As with our namesake, we’re a bit more aggressive than most are used to in an agency partner. We’re okay with that. We believe that the modern agency needs to live the strategy we suggest to our clients. Authenticity. If we think you are doing it wrong, we’ll tell you. We’ll argue with you. It’s the only way to make sure we are doing it right. Be passionate. If we don’t believe in the work, we’ll be honest and suggest you find someone else. If we don’t believe in every piece of work we do, how can we bring that to your community? It’s our mission to align ourselves with the right clients, that we can be successful for. Don’t expect soft results either. We know you have one job. Sell stuff (see website - LI made us change that word). It doesn’t matter what department you are in. It’s one business and one goal. Sell product. Ultimately you work for a company that needs to sell their products. We get that. If you are being told it’s about ‘likes’ or ‘views’ or ‘go viral, it’s bull and you need a new partner. It’s about selling your products. We know that with the right social strategy, the right content to fulfill that strategy, and the analytics to measure it, that we’ll test, iterate and ultimately use your budget with the greatest efficiency on the right channels and drive the awareness, growth and ultimately sales that your product or business needs. Do you still think that TV and Banner ads are going to do the trick with the same efficiency and effectiveness? It won’t. We’ll prove it.