Elevation Sales was founded in 2004 to facilitate the sales and distribution of film product. In 2007 the company was jointly acquired by Optimum Home Entertainment and Lionsgate UK. In that time, Elevation Sales has seen dynamic growth, swiftly establishing itself as one of the UK’s Top 10 Studios. With an ever-expanding DVD & Blu-ray retail and rental library, consisting of thousands of lines including multiple award winners, and a packed theatrical release slate, Elevation Sales continues to be one of the most vibrant and ambitious companies currently operating in the UK today.