For business leaders who believe in the power of branding, we uncover an authentic, indelible brand through an understanding of your business at the deepest level. We think beyond the obvious, tangible, and logical to build something singular and long-lasting. To many, the work we do appears mystical. It takes a healthy dose of introspection, instinct, psychology, and hard work. We are our clients' best kept secret weapon. We are Common Giant. We uncover the brand within.