Content marketing is a marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action. Content Marketing is not about hyperbole like advertising, nor is it about placing banners and interrupting the consumer web experience. It is about strategically placing relevant content in the media where we know the consumer will look and that makes the consumer take the correct purchase decision. It’s not advertorials; it's about taking care of all your consumers' queries and concerns that guide him towards the right purchase decision. In the process, the consumer sees you as a domain expert and is more likely to come to your brand for a purchase than any other brand that has not invested in building his trust. At Bait Content & Digital Marketing Solutions Pvt. Ltd. we can harness the power of the printed word, the digital world, audio visuals and even social media networks to make your message reach your consumers. Our expertise is in both content creation as well as ensuring that that content reaches those that matter. Our services include – Digital & Print Publishing, Social Media marketing, digital design and development, search marketing, interactive marketing, Video & Audio content . Bait is a Content Development and Marketing organisation. Set up by two professionals from the media and digital marketing space with a combined experience of over 35 years between them. The founders have themselves worked with some of the biggest media, marketing and advertising organisations between them as well as on leading consumer, technology, beauty, hospitality & healthcare brands. Call us at +919818832225 or mail ashutosh@digitalbait.in.