Our Mission is to help organizations "Be Relevant" to their target audience and control their Marketing budget spill-overs. We work on building Brand loyalty through Research, Strategy, Communication and Media Management. We know, In this fast pace world of cut- throat competition, customer loyalty is the only way than just a short-term retention strategy. We are a team of experts with decades of experience across a wide spectrum of FMCG, FMCD, Mobility, IT, Consultancy, Banking & Advertising industry. It is our committment, as a team to help organizations take the next big leap through right and relevant communication. We are a strategic in nature, that help organizations to be relevant with changing times. We help organizations overcome their Business challenges through the funnel support of PEMM (Plan, Execute, Manage and Monitor). We are Passionate about startups and are looking forward to collaborate with organizations who believe in building a Brand and increase their equity. The name OTB Strategy is derived from the expression "OUT OF THE BOX", and this is our DNA with the TAGLINE; Be Relevant. This is at the core of our values. Our Approach - DEFINE: REFINE: SHINE