Do More Good exists to help nonprofit organizations move from just doing good to doing even more good. We develop online content, publish articles and books, and develop presentations, seminars and conferences on branding and marketing in the nonprofit arena. As most nonprofit leaders will attest, the concept of branding isn't just for marketing and fundraising professionals anymore; rather, it is a discipline that needs to be understood at almost every level within an organization. Through our specialized content and workshops, nonprofits learn what it means to be a brand-driven organization and how to be more effective in their marketing, communications and fundraising efforts. Key topics include: • Helping nonprofits to see branding/marketing as an "investment" and not an "expense" • Making a case for how branding/marketing efforts are critical to achieving greater organizational returns and impact • Creating more effective and sustainable branding/marketing efforts