Green Nurture has created the most cutting-edge, web-based, environmental program that allows companies to engage their most valued resources – their people – empowering them to improve the environment and their company’s bottom line. It is THE SOLUTION for companies looking for an easy and fun way to “go green” and embrace sustainability by harnessing the drive, creativity and ingenuity of their employees. The platform uses Triple-Bottom-Line accounting principles and proven Community Based Social Marketing techniques to empower companies and their employees to improve efficiency and reduce wasteful practices, resulting in more sustainable People, Planet AND Profits.