Business is changing and business owners, CEO’s and high level management teams who aren’t simply won’t keep up. 212 Collective is group of professionals driven by one purpose – add value to your business. We are a business partner that partners with you to build and/or unlock the potential within your business. You may be an existing business or a new business, an international business wanting to embark on a US expansion, a tech start up that’s just getting going or a start up that is looking to or has just closed a round of funding. Basically, our sweet spot is partnering with - Innovators, entrepreneurs, executers and passionate business people to assist in developing and building strong and profitable enterprises. We believe in 4 fundamental principles that drive success in your business; even if one of the 4 principals are not running at capacity it can affect your businesses output and overall performance. These 4 fundamentals are already present in your business, they may just need further development, fine tuning or a complete overhaul. We firmly believe the answer to any of your business questions can be found by exploring, defining and manipulating within these 4 principals. Your business doesn’t need to be a fortune 500 company, we deal with businesses from one location to many, one employee to hundreds, digitally native, DTC, wholesale or manufacture. In recent years business has changed dramatically and that rapid change is only going to gain more momentum as consumer habits continue to evolve and shift. New generations of consumers are time poor and consumption hungry and if you don’t meet their expectations, trouble is on the horizon. We want you to have the successful business you desire, we are here to help. We assess each situation individually with a honest, hands on, ego-free approach. We will work side by side with you to define the pathway to your goals, whatever they may be.