Lely Center Mitchelstown was established in 2015. From the end of January 2021, the new structure have been implemented to offer enhanced levels of support to its existing, and new customers. The teams in the South East are combined with those from Mitchelstown and managed by the new General Manager Brian O’Riordan. Customers in Cork, Kerry, Limerick, Wexford, Kilkenny, Waterford, Carlow and South Tipperary have access to additional farm support, advice, ongoing maintenance information, and sales services from this new team. They will also continue to liaise with the skilled team of service technicians and professionals at Lely Center Enniscorthy. Brian O’Riordan, General Manager, Mitchelstown and the South East region welcomes the positive change and says: “Lely is at the forefront of innovation, and continuously works to seek new ideas and positive change for its customers and farmers. I look forward to working with the great team of experts in Mitchelstown and in the South East to deliver on this.”