Wishroute helps D2C companies proactively and personally support customers with a human “accountability buddy," driving increased conversion, engagement and retention. We enable companies to add human-supported daily SMS conversations to their platforms, designed to help people build healthy habits around the product they signed up for, increasing motivation and, in turn, preventing drop-off. We leverage AI to turn our human support guides into superhumans, with the ability to handle any scale and deliver a positive ROI. *Wishroute is a Techstars portfolio company*