The Sahajanand Group is a technology conglomerate which has historically built successful enterprises by providing pioneering technologies in precision manufacturing as well as medical devices. Today, the group’s flagship company, Sahajanand Medical Technology (SMT), is the largest Medical Device manufacturer in the Cardiovascular space in India, and a globally known brand. After the successful establishment of SMT, the group set it’s sight on the broader health & wellness space through Sahajanand Life Sciences Pvt Ltd. Since founding Sahajanand Life Sciences (SLS) in 2001, the division has spent nearly two decades & millions in R&D to formulate a range of medicines & wellness products. SLS holds two verticals under the umbrella brand, which is Pinkhealth- dealing in medicines that are prescribed by doctors and SuAyu- dealing with OTC set of products. To commercialize its products, the company launched the OTC products under the brand name of SuAyu in 2014 through a pilot program limited to Surat, Gujarat. After successful pilot launches in Surat in October’15 and South Gujarat in July’16, SuAyu covered entire Gujarat by July’17. The company is now looking to aggressively expand the brand & sales of it’s current & upcoming portfolio of products.