TB12 is transforming global health & wellness by empowering athletes to prevent injury, improve longevity, and raise their peak performance. Inspired by the training method of 3-time NFL MVP and 7-time Super Bowl winning quarterback Tom Brady, TB12 delivers personalized, comprehensive programming to a worldwide audience. The TB12 Method integrates revolutionary concepts in deep-force muscle pliability work, hydration, nutrition, functional strength & conditioning, and cognitive health. We support athletes through an omni-channel approach that incorporates physical locations, immersive digital experiences, and innovative functional products.