Fuel are Engine Group's data marketing experts. We specialise in harnessing customer data to power profitable growth. We believe there are four ways to do this: · Retain existing profitable customers · Increase the value of existing customers · Find new valuable customers · Reduce the marketing costs of the above 3 steps But the data, analytics, technology and communication landscapes in modern marketing are complex and constantly developing, so knowing how to harness them can be overwhelming. We believe that those companies who survive and thrive in the ever-changing future will be those who harness the combined power of data, analytics, technology and communication.