At Naturopathica, our roots are as authentic as our ingredients. We were founded in 1995 by Barbara Close, a trained esthetician, massage therapist, aromatherapist and herbalist with a master’s degree in plant medicine. Barbara had long known the healing power of nature, and after searching for “clean” skincare products before they even existed, she resolved to create them herself in a modern herbal apothecary. As Naturopathica went from a small healing arts studio to a leader in botanical healing, it pioneered “clean beauty” practices that were common sense to Barbara: a holistic approach to skin health, where skin is a reflection of all that happens inside the body. Using her expertise as an herbalist and esthetician, Barbara crafted high-performance products made with a hybrid of natural ingredients and clean cosmeceuticals. Instead of fighting against nature, Barbara designed products to work with the skin to deliver visible, lasting results. Naturopathica distributes directly to consumers via two flagship spa locations, our site Naturopathica.com, as well as retail and spa partners.