Illumina Insights & Strategy, LLC provides marketing research and strategy consulting and project management. Whether you need free-lance help with marketing research projects, or more strategic consulting to design and execute a broader research plan for your business, we are here to light the way. Diane Phillis, Ph.D., leads consulting at Illumina Insights & Strategy. She offers more than 25 years of expertise and a unique perspective gained from working in all three fields of the marketing research business, including... 1) Within top tier client companies such as Kraft Foods, Quaker Oats, and Tambrands where she designed smart research to address business issues and ensured that research got executed properly and cost efficiently; 2) For a top marketing strategy consulting firm, The Zyman Group, where she further honed her skills in developing actionable, well-targeted marketing recommendations and presenting them in a clear, compelling way to clients, and; 3) For an innovative marketing research supplier, MAi Research, where she led client service and business development for a number of leading clients, and ensured they received top notch research and clear, actionable recommendations they could readily use. Diane is energetic and proactive, a strong team player, has high quality standards, meets tight deadlines, and will help you get the most for your research dollars. Turning insights into action is her passion.