Nowboat is the first all-in-one seafaring scale-up which is allowing the digitalization of the entire Yacht & Sailing industry (estimated to be worth 51 billion in 2020). The platform - a SaaS enterprise - introduces an innovative business model, connecting professional operators to travellers while supporting NGOs that protect the ocean and the environment. Founded by Giovanni Alessi Anghini, a former industrial designer who transitioned into designing business solutions, the company is based in Hong Kong and its team is made of hand-picked top players from global companies including Ogilvy&Mather, Gucci, Fox Entertainment, Yoox/Net-a-Porter as well as an advisor to the United Nations. nowboat is making the digitalization of the yacht and sail industry possible by empowering local charter operators and agencies with the world’s most advanced sales, business and marketing solution: through which they can manage their daily business in a simple, modern way. Reach a new and wider audience more easily and increase their sales.