PIFIQ makes sense of data for people and for corporations. Because knowledge is better than data. The company's mission is to provide easy and applicable analytics tools to help individuals and companies achieve their goals. PIFIQ is not a typical big data or analytics company -- its primary focus is people, not just technology. A mobile "personal and group improvement" platform, and a SaaS-based tool lets users log, share and improve on their way to achieving their goals. As part of the Pathway Group of Companies, PIFIQ's team of mathematicians and industry veterans in areas from manufacturing to bioinformatics also provides customized information analysis solutions and services. Currently based in Toronto, Canada, PIFIQ has gained a steadily growing and loyal following. We look forward to having you join the sensible data evolution.