Enlightenment Branding Strategy (Products, Positioning, Distribution, Partnerships) for Global brands, GRAMMY® artists. We are an 'enlightened' team of professionals facilitating global brand management and bringing together premium, luxury brands and distinct purveyors of art and culture who’s excellence far exceeds critical mass or pop culture. Our approach is quality over quantity, proficiency over popularity, and enlightenment over mere entertainment. We believe that amplifying such associative values positively impacts brand perception, influences behavior, and thusly fairly contributes to what future generations value as ‘culture.’ Brands can influence behavior while enhancing it.