Eco Roots Foundation was founded in 2012 by renowned environmentalist Mr Rakesh Khatri, also known as the Nest Man of India. Since commencement, the NGO has been working tirelessly to conserve the ecosystem, environment, and bio-diversity. The organisation acts as a medium to interact with more and more people to incite sensitivity towards environmental issues, thereby motivating them to work towards environmental conservation. Small initiatives such as building tree canopies in the RWAs of East Delhi, installing recycled e-waste bins in residential areas, and establishing herbal nurseries in school complexes; environmental conservation is a major area of work for the organisation. Further, the organization explored the necessity to influence the future of the world, i.e., children. Eco Roots Foundation encourages children and the youth to take care for their environment; hence, Environmental Education became a theme in the NGO's ongoing goals. The aim is to build up a medium which is strong enough to invoke the curiosity of the younger generation to go about finding solutions to global problems themselves. “Not in sight, not in mind” is, unfortunately, true in the case of certain aspects of the environment and our ecosystem. So, the foundation aims to introduce people to the beauty of our ecosystem to inspire conservation. This objective makes Ecotourism an important goal for the organisation.