Go Visit Zanzibar is a consortium of seasoned travel marketing professionals in pursuit of a shared global mission: to pioneer tourism recovery and rebuilding efforts in the wake of the COVID-19 pandemic for the island of Zanzibar off the coast of Tanzania, East Africa. The collective acts as a holistic, end-to-end marketing solution for travel and tourism stakeholders to develop and implement a more resilient and sustainable brand strategy. Combining over 30 plus years of experience in the travel and tourism industry, the integrated coalition of experts handles everything from market representation and branding to trade marketing and public relations and communications – all under one roof. Founded in 2015 as part of the UNWTO World Tourism Day In an effort to continue promoting the island as a world-class destination in the tourism industry, we are now in the recovery strategy process. Supported by a social media campaign under the theme #GOVISITZANZIBAR, the campaign aims to bring together evocative stories and images of Zanzibar.