glistrr enables event organizers to identify and engage influencers. Event organizers face a huge challenge in engaging prospective customers, in an age where traditional advertising is becoming increasingly less effective and social channels are more cluttered than ever. A solution to this problem is connecting with prospective customers through an influencer (or tastemaker) in their network. Over 90% of consumers admit to making purchase decisions based on online reviews or peer recommendations, while only 33% trust traditional marketing channels. glistrr enables event organizers to identify and engage these influencers, resulting in more guest registrations or ticket sales. Increased sales, accompanied with a more efficient method of marketing, allows the event organizer to ultimately increase revenues.