Now a 30-year-old solopreneur and professional paintballer, Max grew up with a "digital, scalable, residual" business mantra and applied that mindset to help brilliant people break through the "time for dollars" plateau. His clients call him an "idea guy", a business coach, a thinking partner and a product creator. He helps agencies productize their consulting services and do other things better, too. And he always enjoys a good beer.