Simplicité is key to everything that we do - from personal lifestyles to work and things we create. Our brand The Odder Side combines modern basic design with a focus on quality and simple yet flattering cuts. We embrace comfor t, effor tlessness and natural beauty and provide women with absolute wardrobe essentials all year around, always presenting two lines of clothing in stores & online. Our twice-a-year Seasonal Collection combines the latest trendy styles with a sensual, elegant twist ensuring you have Season’s favourites to charm your wardrobe with. Our Basic Line is a constantly growing selection of the carefully crafted, mainly cotton basic styles, already loved by many girls worldwide. We believe in putting emphasis on the Back - it is our signature style.