Insufficient milk supply is the #1 reason for early breastfeeding cessation. As a result, only 1/4 of breastfed babies in the US actually receive what their doctors recommend is best for their development. Created by physician lactation expert Dr. Andrea L. Braden, Lybbie is the world's first medical device specifically designed to prevent and correct low milk supply by coupling biofeedback-enabled breastfeeding technology with a robust ecosystem of app-based lactation support.