OUR STORY An online wedding and special occasion store known for its quality, customised products, Personalised Favours creates beautiful, bespoke pieces as individual as every customer. IN THE BEGINNING Back in 2009, Managing Director Melissa Wilkinson got engaged and observed a gap in the wedding market for original, personalised, affordable wedding products. So, she decided to fix this situation by establishing her own online store. Operating as an e-Bay side hustle from her garage, Melissa’s background in Industrial Design and work with big name brands including Disney and Adidas, paved the way for the PF brand to become one of the most dominant players in the Australian wedding industry. HERE AND NOW In 2013, Melissa joined forces with brother-in-law Matthew Mosse-Robinson and together they have transformed this backyard operation into the multimillion dollar international enterprise it is today. PF is the flagship brand of the Foresight Online Group, which has grown to incorporate six successful e-commerce businesses operating throughout Australasia and the US. Residing in an 1800m2 warehouse on the scenic NSW Central Coast, all customisation happens onsite. A tight-knit team of 20 staff work hard to dispatch close to 3000 orders across Australia, Asia-Pacific and the US every month. Meet the Team! THE FUTURE The PF team is only just getting started. Continually expanding its product ranges to offer personalised pieces for every special occasion over the course of a lifetime, PF is constantly evolving and continues its search for new and innovative ways to optimise every customer experience.