SHOFT is a patented product that helps to keep car/van occupants in the healthiest & safest position for the whole journey. Vehicle seatbelts are seldom ‘worn’ as designed and tested. RoSPA recommend that they be worn ‘as tight as possible’ across the pelvis and indeed this is the position that is used for all EuroNCAP safety crash testing. However, on the highways, after just a few miles into the journey slack creeps into the seatbelt and we tend to slip down and forwards slightly with the seatbelt riding up off the pelvis onto the stomach. This compromises seatbelt effectiveness and encouraging poor posture. SHOFT is an innovative, simple solution for getting optimal performance from your seatbelt. SHOFT fits over the existing seatbelt tongue in 2 seconds and adds extra functionality to the seatbelt as well as enhancing the look and feel of the generic tongue. It helps to maintain proper posture, aligning your spine with the seat’s lumbar support and discouraging poor posture that often leads to a sore, stiff back. SHOFT is highly recommended by back specialists and car ergonomics experts with unprecedented improvements in back pain from back pain sufferers. SHOFT also has an impregnated antimicrobial shield to reduce the spread of germs. SHOFT is designed and manufactured in the UK and is patented. SHOFT is available to buy after feedback from back specialists, ergonomics experts and biomechanical engineers. SHOFT made the finals of the BRAKE product safety awards 2015 (a rare case before the product is officially launched). SHOFT has gained top 5* reviews from all the top motoring magazines including AUTOCAR and Sunday times 'Driving'. It is often cited that truly great products have both beautiful ‘form’ and improved ‘function’. SHOFT fulfills these criteria by improving the look and feel of the seatbelt tongue and adding extra functionality with improved posture and ensured proper seat belt placement.