Our Mission The North American Intestinal Disease Education and Awareness Society raises awareness of intestinal diseases through education and public awareness campaigns. IDEAS provides quality of life enhancing programs for children and young adults afflicted with intestinal diseases and their families. IDEAS conducts advocacy programs on behalf of all people living with intestinal diseases. We are a non-profit organization working to make North Americans aware of the issues people living with intestinal disease face. We’re committed to education and awareness programs that help to remove the stigma surrounding living with an intestinal disease or an ostomy.