MODE. SEXY. RADICAL. En ouvrant la voie du luxe accessible avec ses silhouettes Dandy Rock immédiatement identifiables et ses campagnes inoubliables, The Kooples a marqué le style des années 2000. Aujourd’hui, The Kooples interroge sans concession la notion de subversivité et prend un nouvel engagement : opposer le jeu, le style et la quête du beau à la standardisation et au chaos. - MODE. SEXY. RADICAL. Opening the way to accessible luxury with its immediate recognizable Dandy Rock silhouettes and its unforgettable campaigns, The Kooples marked the wardrobe of the 2000s. A signed, subversive, original look that the standard fashion background eventually blunted. Today, The Kooples questions without concession the notion of subversiveness in the 2020s and takes a new commitment: to oppose play, style and the quest for beauty, to standardization and chaos.