The Smart Container Company is a startup enabling the most sustainable and technologically-advanced supply chain in the beverage industry. We do so with KegTracker, our first-to-market IoT device, which instantly connects circular packaging options, such as kegs, to the internet. Using data science and modern machine learning, we empower clients with transparency and insights that helps them achieve unrivaled levels of operational excellence, market intelligence, and a reduced carbon footprint. Our technology can be applied to beer, ale, cider, wine, cocktails, milk, kombucha, cold-brew coffee, and many more. Originally founded in New York City, The Smart Container Company is now headquartered in the United Kingdom.