Over 45 years of experience in Consumer Goods, Entertertainment, Pharma and Non-Profit Industries. Specializing in Data, Diagnostics and Analytics. Fundamental Analytics A focus on processes and systems enabling more efficient and effective data management, harmonization and reporting for fundamental and advanced analytics to drive growth. Advanced Analytics A focus on advanced analytic modeling and techniques to develop, transform, embed and leverage learning from such studies such as Marketing Mix Modeling, Price and Promotion, Category Growth, Revenue Growth Management, etc., to drive growth. In addition, experience in building internal capability through centralized business services and strategic partnerships, organizational effectiveness, learning, continuous improvement, and knowledge management.