Addiction & Co is a brand and business consultancy. We work with progressive leaders and ambitious companies to create better futures. We believe that great brands can power both growth and good. We create new possibilities and transformational results by creating brands, experiences, partnerships and platforms that create positive change. We help companies grow by identifying and expressing their purpose in an authentic and meaningful way. We call this Beneficent Branding. Beneficent brands successfully create impact across the Commercial, Human, Cultural, & Societal spectrum.