At First Foundation our mission is to help financially responsible Canadians LEARN about mortgage and financial services, OWN real estate and other valuable assets, SAVE money, GROW their net worth, and PROTECT themselves, their loved ones, and their assets. We accomplish our mission by adhering to our values. First Foundation licensed mortgage brokerage in the province of Alberta. Our head office is in the city of Edmonton with branch locations in Red Deer and Calgary. First Foundation has been serving the needs of Western Canadian property owners and buyers since June 2002. First Foundation has a Financial Planning division that serves investors, business owners, and families with their wealth planning, management, and life insurance needs. First Foundation is ALSO an independent insurance brokerage, helping families and businesses protect themselves, their homes, vehicles, and assets from the risk of loss. Motivated by a desire to help people achieve home ownership with savings and security, First Foundation always acts in the best interest of its client. First Foundation. Own. Grow. Protect.