Digital health has matured considerably in the past 12 years since I first started writing about it, but most health tech journalism is still written for those just entering the discussion. Exits & Outcomes (E&O) is a subscription-only, weekly newsletter for digital health strategists, creatives, and operators. It’s for later-stage startups and big company innovation teams. E&O isn’t for newbies or tourists: its focus is on incumbent strategy shifts, challenger companies with traction (and how they achieved it), long-form teardowns, market maps, emergent trends, and other competitive intelligence data. Above all else, E&O will move beyond the dominant sensationalism in health tech to re-focus and ground the discussion on what’s really working and what might happen next. Powered by the E&O Database E&O is one part curator and two parts data-backed journalism. Digital health has been noisy for years and finding the signal is increasingly difficult, especially for someone who already has a full-time job. I’ll spend my week doing that for you, but I’ll have help. For the past two years, I’ve been building a digital health database that tracks nearly 5,000 digital health startups. This data engine will power exclusive insights served up in the E&O weekly newsletter.