Athlete Founded. Just Live Wellness was formed when a group of diverse athletes came together with a shared vision for recovery and performance. After diligent research and the right partnerships, we created a trusted, all-natural formula that we strongly believe in so you know exactly what you are putting into your body so can perform at your best. Nature Grounded. To guarantee the highest quality possible, we’ve partnered with the industry’s most reputable and reliable, US-based vertically integrated CBD suppliers. We’ve gone above and beyond to ensure that their ingredients and processing practices meet our high standards, going all the way back to the seeds.