CataBoom's SaaS gamification platform automates the ability to create HTML5 responsive game mechanics in minutes that can be deployed on any web enabled device (mobile, tablet or web) across any customer touchpoint (e-commerce site, any social platform, mobile apps, text, iBeacon, email, QR code, ad unit, etc.). The platform is typically used to drive specific behaviors from its target audience whether that is B2C (i.e. marketing), B2B (i.e. sales) or B2E (i.e. training). The platform provides rich data with actionable insights on the back-end for clients to find new or better ways to connect with their target audience. The solution easily integrates into any CRM/database so data can be delivered to our clients real-time. With 18 categories of games, over 200 game variations ready to be skinned and the ability to connect the games, we can now create entire experiences and pathways for the target audience with unlimited variations in minutes. Finally our technology can easily integrate with other technologies like email, text, social, augmented reality (AR), virtual objects, image/video detection software and more to create advanced gamification solutions.