We create the company in 2009 with the objective of sharing our passion for sports and our knowledge concerning aesthetical design. For us, the world of sports is like business: it is all a question of forces, external challenges and strong mental concentration. When sports becomes a part of your mental dependency, you will then rise to meet the challenges – and the rest will just be a matter of time. Our mission is to invent, produce and distribute fitness products and services to the full satisfaction and success of our customers. To propose avant-garde solutions which will contribute to the improvement of the comunity’s quality of the life. The company opened new offices in Geneva to launch commercial development and open its first private training studio (aquabiking in private bathtub, private coaching, private spinning).