Blond Genius is an ultra chic denim boutique, based out of West Des Moines, Iowa. that specializes in premium denim while offering customers a variety of tops, accessories and shoes. We have two other locations in Ankeny, Iowa and Bloomington, Indiana. Come check out our denim bar, with over 130 styles. Including some of your favorite brands like True Religion, Willam Rast, AG, Joes Jeans Hudson, and many more! Recently launched our mobile boutique, "Fashion on the Fly" Proud to be Iowa's first fashion truck