Mission, Vision, Strategy Vision Women Who Rock is dedicated to actively promoting and improving gender diversity in the mining industry. Mission Women Who Rock strives to attract dynamic women to mining and is dedicated to supporting and empowering these women as they develop their careers in the sector. Strategic Pillars The first step in creating gender diversity in the mining industry is to attract more women. Women Who Rock believes that education, ongoing support and social bonds are the building blocks to enable women to be successful members of the sector. 1. Attracting dynamic women to the industry Mining is a male-dominated industry with many challenges for women. Women Who Rock educates women on how to overcome these challenges and turn them into opportunities. 2. Support Many women in the industry do not have the professional and social support systems to find their place in and realize their full potential as members of the industry. Women Who Rock offers social and mentoring support to enable women to be successful. 3. Empower Empowering means having the confidence and power to control your life and claim your rights. Women Who Rock creates contexts which foster a sense of community and solidarity among all players in the industry to achieve inclusion within the sector.