'That Oxford Girl' is a unique blog and Instagram providing a student perspective of the application process and life at Oxford University. It has developed into a powerful free access resource encouraging young people from all backgrounds to consider Oxford University as an option. The blog has now had over half-a-million views, the Instagram has over 30,000 followers and I now have a team of over 70 current student ambassadors from colleges and halls around the University. Last year I was offered a publishing deal for the 'That Oxford Girl' book which has reached number one in four categories on Amazon. 'That Oxford Girl' has increasingly developed into a brand and I am now looking for investment in order to pursue the huge merchandise potential, as well as sponsorship opportunities for companies looking to engage with Oxford students and grads.