Started in 1993, MART has emerged as a leading Knowledge based consulting firm on Emerging Markets. We work with global businesses, governments and donor agencies to help them take right directions in these ever-so-growing markets. Our expertise lies in understanding the Emerging Markets and Base of the Pyramid (BoP) segments, their eco system and dynamics. Our Vision: To become the most respected, employee owned consultancy firm in the emerging markets, creating innovative and effective solutions in the sectors of our focus. Our Mission: To enable the poor in emerging markets improve their quality of life, by delivering innovative, high value, end to end solutions through our partners. We offer our clients a range of services: research, innovation, implementation and strategy across industries ranging from food and agri-business, health, energy, technology and sanitation to livelihoods and skills in the emerging markets. Our team pairs emerging market knowledge in India to successfully tackle our client‟s greatest challenges helping them focus on strategic decisions and giving practical actions tailored to our clients’ unique reality. We engage all levels of the ecosystem from day one, building momentum and capabilities to sustain the success we create together. Our USP is harnessing 500 years of collective experience .MART has developed several sustainable models in partnership with community and other stakeholders. Some of our proven generic models are Public Private Community Partnership Inclusive Marketing 3i Approach to Innovation 3M Approach to Livelihood Creation Pro-poor Value Chain Development Pioneered Rural Research Using Haat as a Promotion Platform