Established in 1931, the Jewellers Association of Australia (JAA) works to represent and protect the interests of the jewellery industry and its consumers. The JAA is a national organisation that covers all areas of the jewellery industry - from manufacturing, wholesaling, distribution to retail. The JAA is proud to promote the highest standards and ethics within the Australian jewellery industry and encourages consumers to shop with confidence where they see the JAA member sign.