Just Jersey celebrates the natural beauty, diversity, culture, grit and attitude of the Garden State. Nothing captures these attributes better than the food, art, and craft of its residents. We want to introduce you to New Jersey’s small, local makers whose stories are as diverse as the state itself. Our mission is to boost the local economy by offering beautiful, functional and handcrafted goods made locally by Garden State artists, designers and other small businesses. We seek to promote and support New Jersey entrepreneurs and grow the creative economy. We seek to continually exceed our customers' expectations and provide a shopping experience that is personal, informative and above all, fun.