Rhetorica is a well-regarded communication consulting and training practice specialising in media training, issue and crisis communication and leadership communication training. Rhetorica is based in Sydney and supported by a team of expert and experienced consultants working on commissions around Australia and overseas. Following a 20 year career in communication, consulting and training, Antoni Lee established Rhetorica in 2009. Rhetorica's clients are a Who's Who of blue chip corporations, peak bodies, government agencies and not-for-profit organisations. Rhetorica's training program participants and clients include business leaders, journalists, entrepreneurs, corporate spokespeople, politicians, bureaucrats, PR and marketing professionals, academics, students and topic experts. Rhetorica's programs are distinctive and effective, drawing on communication and training skills and techniques from business, the media, science and the performing and literary arts.