Our DNA is Different. Darwin doesn’t look like other wealth/asset managers. We didn’t want to be just another player in an industry that had become stale, commoditized, and grossly inadequate in meeting the needs of individual investors. So rather than perpetuate the problem, we chose a different path. We drew on decades of experience in financial services and technology to build something new. An approach that ignores convention and rewards reinvention. Fosters ingenuity and filters imitation. Most importantly, one that accepts the realities of today’s financial markets by adhering to these guiding principles: Deliver more than performance Navigate investors to their goals Anticipate and adapt The name Darwin comes from our belief that natural selection drives markets, and those who participate in them must continue to up their game or risk extinction. It’s also a reminder to our team that we started this to offer a path for investors who prefer to fish in different ponds and to keep pushing the boundaries of this industry. This might sound irreverent to some. Perhaps uncouth. But for those seeking a new playbook, contact us to join the evolution.