With unparalleled experience, contacts and expertise, 42West is one of the leading full-service public relations firms in the entertainment industry. The firm's PR professionals have developed and executed marketing and publicity strategies for hundreds of movies, television shows and digital productions, as well as countless actors, filmmakers, recording artists and authors. In addition, the agency also provides strategic communications counsel to a wide variety of high-profile individuals and corporate clients - ranging from movie and pop stars to major studios and media conglomerates. Dolphin Entertainment, 42West's parent company, recently acquired B/HI (formerly Bender/Helper Impact), merging the 30-year-old firm with 42West. Best known for its comprehensive and creative campaigns for high profile pop culture brands and icons, the division specializes in the entertainment sectors, mostly notably in gaming, esports, consumer products and digital platforms.