WUA helps companies become and stay the best in the digital arena. We are worldwide market leader in digital experience benchmarking. With a proven research methodology and benchmark consisting of 50.000+ websites & apps we deliver insight, focus and energy within organizations so they can engage and move forward on delivering the best customer experience. WUA's Digital CX Platform is giving companies insights in digital orientation & buying journeys on multiple devices. It shows the digital sales experience & performance compared to competitors and the WUA Benchmark. It delivers market overview, priorities and where and how to improve. Use this to improve your sales environments and optimize the customer experience to increase conversion and ultimately grow market share.