Serious Research. Never Boring. We’re a client-focused firm providing Qualitative Insights and Ideas to a wide range of clients. We offer expertise and innovation when we design and execute marketing research studies. We answer our client's need for accurate information and fresh ideas with integrity and intelligence. We have developed strategic thinking, skilled moderating and creative, contemporary methodologies for over 30 years. We offer focus groups and in-depth interviewing in a variety of settings—from traditional facilities to in-home or on-site locations. We also work in the virtual world of on-line groups, one-on-ones and pre-defined communities.