The Alpen Food Company is 50% owned by Weetabix Limited, headquartered in the United Kingdom, manufacturers and distributors of well known and highly popular leading cereal brands in that country. Alpen Food Company uses identical technologies and product recipes at its production facility in Cape Town to those used as it's parent Company in the UK. We are also owned 50% by the Pioneer Food Company a leading F.M.C.G. Company in SA. The Weetabix Food Company family has a proud heritage and is the second largest branded manufacturer of cereals and cereal bars in the United Kingdom. The Weetabix brand has been manufactured and sold in the UK since 1932; today it is the UK’s number one selling, most trusted and most recommended cereal and is one of Britain’s most iconic brands.