On Seven introduces Kevin Kennedy iii, a talented but small time artist, who has been writing songs and traveling the world for years. He just hasn’t made that one "hit" song yet. Together, with his German manager, David Maass, they hatch a plan to travel the world, over the course of seven weeks, to produce an album that will put Kevin's brand of surf country music on the map and land him a long awaited record deal. While on the road, the guys encounter new cultures, make friends, and write music all while outrunning debt, an approaching pandemic and typical traveling mishaps. In the end, the search for fame and glory becomes a journey of personal growth and understanding through cultural perspectives, music, and friendship.